
Behavioral
Design
Models
Hello entrepreneur!
With this set of models, you can create engaging products from the get-go!
Follow these simple steps to turn a product idea into a blueprint for a Minimum viable product (MVP) while keeping user-behavior in focus.
These models will guide you in a step by step discovery of the behaviors your product needs to drive in its users in order to be successfulI hope you find these helpful and if you design an amazing product with them, please let me know!

Nacho

To improve your Key Performance Indicators (KPIs), it's essential to focus on target behaviors. Understanding where your product generates value in your behavioral funnel you can help you update your metrics to better track progress and measure success.
This can help you identify areas for improvement and make data-driven decisions to optimize your product.
Target Behaviors:
The Key to Better KPIs
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Our proven methodology is designed to help diverse teams, including researchers, practitioners, and developers, work together towards a shared goal: create a product that drives behavior.
By defining behaviors that create real value, we help your team realize what the goal is and define a strategy to reach it.
Empower your team
A common vision



Tested through experience

You want to be certain that you are considering everyone involved in your product ecosystem.
If you are missing somebody (front desk, referrers, physicians, cashiers) they may have less reason to support your product, which can impact its success overall.
Recognize who plays a part in your Product
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